The ‘A’ series is launched at a starting price of Rs 23,990 with A553, a budget notebook with premium design and is available in four color options i.e. purple, pink, white and black.
The Indian market is extremely price-sensitive where the consumers look for a value-for-money purchase. The A series is crafted for performance, style and mobility but at the same time is economically friendly, which can be used for everyday use ranging for gaming, entertainment to educational purpose and office work," Peter Chang, regional head of South Asia and managing director for Asus India, said.
As for the specifications, the Asus A553 comes with a 15.6-inch HD (1366x768 pixel) display. It is powered by a quad-core Intel Pentium N3540 processor clocked at 2.16GHz, with a Burst Frequency of 2.66GHz, and 2MB of L2 cache The laptop comes with 4GB of RAM, and 500GB 5400rpm hard drive. On the connectivity side, there's a USB 3.0 port, a USB 2.0 port, an HDMI port, and support for Bluetooth 4.0 and Wi-Fi. It will be available in Purple, Pink, White, and Black colour options.
Asus A553 Specifications:
- 15.6-inch HD (1366x768 pixel) display
- Quad-core Intel Pentium N3540 processor clocked at 2.16GHz
- 4GB RAM
- 500 GB Hard Drive
- USB 3.0 ,USB 2.0,HDMI
- Bluetooth 4.0 and Wi-Fi
The A555LA, which is priced starting Rs. 28,990, comes in Dark Brown, Red, Yellow, Blue, Black, and White colour variants. The A555LF comes in Blue, Dark Brown, and Red colour options.